Nikon Tour Comes To Dallas This September
The Nikon Tour 2026 will be traveling across the United States in a custom-branded bright yellow Land Cruiser SUV, serving as a mobile hub for hands-on activations and creator engagement.
This nationwide event offers attendees the opportunity to try Nikon cameras and lenses, learn new photography and filmmaking techniques through free workshops and photo walks, and connect with other photographers. The tour will be stopping in Dallas, Texas, from September 25-27, 2026.
On May 4, 2026, Nikon issued a press release with details about the tour.
Today, Nikon announced the evolution of the Nikon Tour, unveiling a new slate of stops and enhanced programming for creators of all skill levels as part of the brand’s continued commitment to bringing creatives together through in-person experiences and community-driven learning opportunities.
As part of the expansion, the Nikon Tour will double its number of stops in 2026, reaching 10 cities across the U.S. to connect with a wider audience through the end of the year.
Building on the success of its inaugural run, this year’s Nikon Tour will introduce dedicated programming days – “Intro to Photography,” “Z Day” and “NIKKOR Z Lens Day” – tailored specifically for beginners, professional photographers and cinema creators, along with a new video-focused day centered on the Nikon ZR.
The tour is a completely free experience for all attendees, who can expect to leave with the content they create, and will feature a dynamic mix of hands-on photography and videography experiences, as well as educational sessions and interactive workshops designed to help attendees grow their skills.
Attendees will also have opportunities to meet and connect with Nikon Ambassadors and Creators, with select stops featuring appearances from Nikon Ambassadors like D’Ann Boal and Kristi Odom, along with Creators such as Joyce Charat, Staci Brucks, and Kirill Umrikhin. Additional ambassadors, creators, and special guests will join to lead photo walks and immersive on-site experiences in different cities along the way.
As part of the mobile experience, Nikon will again hit the road in a custom-branded bright yellow SUV, traveling city to city as a highly visible hub for hands-on activations and creator engagement. The eye-catching vehicle will anchor select tour stops, allowing Nikon teams and Ambassadors to bring gear directly to creators, and create dynamic, on-the-ground opportunities for attendees to connect, learn, and capture content in real-world environments.
The 2026 Nikon Tour will officially kick off in Chapel Hill, North Carolina, from May 15–17, hosted at the Beautiful Together Animal Sanctuary and led by Nikon Ambassador Tamara Lackey. This opening stop will set the tone for a year of exciting storytelling opportunities, creative exploration, and community connection.
Upcoming Nikon Tour Stops include:
- Chapel Hill, NC – May 15–17
- Seattle, WA – June 5–7
- Salt Lake City, UT – June 12–14
- Denver, CO – June 19–21
- Kansas City, MO – June 26–28
- Dallas, TX – September 25-27
- Nashville, TN – October 2-4
- Washington, DC – October 23-25
- Philadelphia, PA – October 30 – Nov 1
- Boston, MA – November 7-9
“The Nikon Tour is about bringing our community together and empowering creators at every stage of their journey,” said Fumiko Kawabata, Sr. Vice President, Marketing and Planning, Nikon Inc. “With expanded programming this year and more opportunities to connect, learn, and create, we’re excited to continue building meaningful experiences across the country and across skill levels in 2026.”
At each location, attendees will have the opportunity to experience the latest Nikon Z series cameras and NIKKOR Z lenses, including the Nikon Z5II, Nikon Z50II, Z6III, Z8 and the Nikon ZR – Nikon’s first cinema camera – while participating in curated workshops and connecting with Nikon ambassadors and fellow creators.
Each stop will feature a three-day experience, including a dedicated filmmaking day featuring the Nikon ZR and a day focused on advanced lens trials designed for more experienced photographers. The expanded approach delivers tailored, hands-on learning across photography and filmmaking disciplines, ensuring meaningful experiences for every level of creator – from those just getting started to seasoned professionals.
As of now, we do not have any additional information about the Nikon Tour visit to Dallas. We will share details with the club membership when it is released.